Harley Street Institute – Google Ads

About Client

Harley Street Institute HSI offers Botox & Dermal Filler Course held in Harley Street, London. They are the founders of the fellowship in aesthetic medicine as our expertise lies in 1-2-1/ small group, mentorship style courses, and programs.

Details about the Project

The project that was assigned was Facebook Ads optimization in order to generate positive ROAS for the client.
We researched the company, its products, and its competitors in order to understand better the market and keywords analysis for better campaign structuring and Funnel.


  • Increase the brand awareness on facebook
  • Increase conversion rate on facebook channel
  • Bringing sales from facebook Ads, Google Ads


  • Advanced Facebook Ads and Google Ads
  • Funnel to cater with different stages of Customers
  • Extensive A/B Testing for creatives
  • Carousel Ads along with one image Ads
  • Instant Experience Ads


  • 17% lift in brand interest
  • 19% lift in purchase consideration